Assignment Overview
To understand influential factors related to an outbreak, you must assess and expand on concepts related to Health Behavior and Health Communication and Advocacy.
Case Assignment
PART ONE
Write a script for a presentation that you have been asked to make at a community coalition meeting. The script must address (but is not limited to) the following:
- Verbalize the problem, needs at the local/state level, and the type of assistance you seek.
- Describe the intrapersonal and interpersonal factors which contribute to an individual contracting measles.
- Identify health behaviors an individual can adopt/minimize to reduce their chance of contracting measles.
- Explain how the main principles of the social marketing theory can be used to change behavior associated with measles.
- Examine the benefits and consequences of informing and influencing policymakers through health-related advocacy.
Assignment Expectations
Length: 3–4 pages, excluding title page and references.
PART TWO
Addressing an audience in an appropriate manner is key to achieving your desired outcome.
Using the script that you wrote for the previous assignment, produce a narrated slide, video, or photo-voice presentation. The presentation will be disseminated to community organizations that can help your effort to enact change at the local and state levels regarding measles within your specific target population.
SLP Assignment Expectations
Length: Slide or photo-voice presentations must have at least 15 slides, excluding the cover and reference slides, and at least 5 minutes but no more than 10 minutes’ oral narration.
Video presentations must include oral narration and must be at least 5 minutes but no more than 10 minutes in length.
Assessment and Grading: Your presentation will be assessed based on the grading rubric that is linked within the course.
REQUIRED READING
Measles & Rubella Initiative. (2014). Advocacy tools. Retrieved from
Expert Solution Preview
Introduction:
As a professor of medicine designing assignments and assessments for medical college students, I have created an assignment that focuses on influential factors related to an outbreak of measles, and requires students to assess and expand on concepts related to Health Behavior and Health Communication and Advocacy. The following is an answer to the content provided:
Answer:
To address a community coalition meeting, I would start the presentation by highlighting the problem of measles outbreaks in recent years and its impact on public health. I would explain how there are needs at the local/state level, and the type of assistance we seek is around reducing the spread of measles and preventing outbreaks.
Next, I would describe the intrapersonal and interpersonal factors that contribute to an individual contracting measles. Intrapersonal factors such as lack of vaccination, susceptibility to the virus due to a weak immune system, and poor hygiene, while interpersonal factors such as social norms, social support, and communication patterns also play a role.
To prevent the spread of measles, individuals can adopt health behaviors such as getting vaccinated, maintaining good hygiene practices, and avoiding contact with infected people. By minimizing exposure to infected individuals, individuals can reduce their chances of getting infected with measles.
To change behavior associated with measles, the main principles of the social marketing theory can be applied. This includes identifying and understanding the target audience and creating messages that appeal to them, designing campaigns that address barriers and benefits of behavior change, and using various channels to reach different segments of the population.
Lastly, informing and influencing policymakers through health-related advocacy can have significant benefits in preventing outbreaks of measles. By advocating for policies that promote vaccination and improve access to healthcare resources, policymakers can play a crucial role in promoting public health and preventing outbreaks of infectious diseases.
In conclusion, addressing the problem of measles outbreaks requires a multi-faceted approach that includes addressing individual behavior, social norms, and policy changes through advocacy. By taking a proactive approach towards addressing the issue, we can prevent further outbreaks and protect public health.
